Batch Normalization
Definition Batch Normalization in AI refers to a technique used in neural networks to standardize the inputs of each layer in order to improve the speed, performance, and stability of the model. By normalizing the input layer by adjusting and scaling the activations, it allows each layer to learn on a more stable distribution of […]
Bias-Variance Tradeoff
Definition The Bias-Variance Tradeoff in marketing AI refers to a balance that must be achieved between bias (over-simplification of models, leading to errors due to incorrect assumptions) and variance (over-complexity of models, leading to errors due to high sensitivity to training data variations). This balance is critical to prevent overfitting or underfitting machine learning models. […]
Bayesian Latent Semantic Analysis (BLSA)
Definition Bayesian Latent Semantic Analysis (BLSA) is an AI technique used in marketing that combines Bayesian statistics and latent semantic analysis to predict customer behavior. Essentially, it identifies latent or hidden patterns in large volumes of data to understand the semantic relationships between different words or phrases. BLSA can help marketers to better target their […]
BERT (Bidirectional Encoder Representations from Transformers)
Definition BERT (Bidirectional Encoder Representations from Transformers) in AI refers to a language model introduced by Google that uses machine learning techniques to better understand natural language. It processes words in relation to their context in a sentence, rather than individually. This model is unique in that it considers context from both before and after […]
Bagging
Definition Bagging, in AI marketing, is a machine learning algorithm also known as bootstrap aggregating. It involves creating multiple subsets of the original data, training a model for each subset then combining their results to produce a single prediction. This technique reduces variance and helps to avoid overfitting, thus improving the model’s accuracy and stability. […]
Blogging Platform
Definition A blogging platform in marketing terms is an online service or software that facilitates the creation and maintenance of web content, usually in the form of blogs. It offers tools and features to make the process of writing, posting, and managing content more comfortable and efficient. Examples include WordPress, Blogger, and Medium, with AI […]
